EL TRIATLÓN DE LOS REGALOS BY EL CORTE INGLÉS 2015

Starting on 2014, every December, our agency next to Globally sets the PR campaign for El Triatlón de los Regalos by El Corte Inglés. This contest brings a participant for each Spanish region and they must spend 5.000€ in an hour. The frenetic race that take place every year right before Christmas, gives content to a PR campaign hatched region by region and always concluding with a large national media presence.